Noah As Sport Technology Award Finalists

Noah works day in and day out to enhance the game of basketball as we know it and build an analytical foundation for the future. It’s always special and humbling for us when we are recognized for our efforts amongst some of the leaders in sport and...

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The Art and Science of 45/11

In the basketball world we recognize the artistry of the game. When played the right way it flows seamlessly from one possession to the next. Basketball is smooth like jazz, it’s improvisational, free reign, and overall a truly beautiful experience....

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Practice Perfect, Play Perfect

It’s no secret that practice is an integral part of progressing as a basketball player. While some players are born with undeniable talent, the greatest in the game earned their success by enriching that talent with hard work and dedication to the...

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How to Prepare for the Basketball Season

Regardless of talent or size, with time and effort, every player can improve his or her game. Nothing changes the fact that the best players make the team, gain the trust of coaches and win the starting job, but to some degree, especially at the...

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Shooting in the 2021 NBA Finals

The 2021 NBA playoffs have been unexpected to say the least. Nevertheless both of the remaining teams earned their spot to play for the title and would hold it proudly. With the stage all set only one series remains. 

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Nick Nurse Joins Noah Board

Noah Basketball is excited to announce Toronto Raptors head coach Nick Nurse will join the company’s board of directors. Nurse has been a long-time advocate and supporter of Noah Basketball and its innovation to further the game of basketball...

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Customer Highlight: Elkmont High School

Noah Basketball aims to give players and coaches the most valuable tool to build muscle memory, increase motivation and accountability and, ultimately, improve shooting percentages and consistency. While the philosophy of the system’s success leans...

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Verizon, Phoenix Suns + Noah Basketball

Noah Basketball is excited to partner with the Phoenix Suns and Verizon for the Sun’s new state-of-the-art practice facility. The Sun’s and Verizon have prioritized bringing on key partners and sports technology systems into the new facility in an...

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Top 10 NCAA Shooting Teams Halfway Through Season

As the NCAA men’s basketball season continues to roll on towards the Big Dance in Indiana this year, we wanted to highlight the top ten shooting teams in the NCAA, as well as some teams to watch in the upcoming weeks. Conference play proves to be a...

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Noah Signs Exclusive Partnership with Shoot 360

Noah Basketball is excited to announce a new licensing partnership with Shoot 360, a membership-based basketball gym that offers interactive technology allowing athletes to test, train, track, and compete like never before. This is a big moment for...

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Shooting in the Bubble

As the NBA bubble concluded this month, we wanted to take a look at the top ten shooting teams and evaluate their performance in the postseason. As expected, most of the teams on this list found at least some success in the playoffs.

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The Science of Shooting: Left/Right Position

Our third and final installment on our Science of Shooting series takes a look at the left/right deviation of a shot. As expected, the deviation of the ball from the centerline is one of the three measurements that affect the consistency and...

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Noah Nominated for SBJ's Best in Sports Technology

In January of this year, Noah Basketball learned of an opportunity to share our highlights from 2019 with a panel of judges from the Sports Business Journal in consideration for the Best in Sports Technology Award. Coming off an incredible year of...

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New Install: University of Alabama Men’s Basketball

The University of Alabama Men’s Basketball Team recently installed the most advanced version of the Noah Shooting System in their practice and game facilities, making them the first SEC team to utilize the Automatic Shooter Identification used...

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The Science of Shooting: Depth

In part II of our Science of Shooting series, we focus on the depth of a shot, one of the three specific measurements that affect the accuracy and consistency of a shot more than any others. In part I we broke down the arc of the shot and in our...

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The Science of Shooting: Arc

This blog was written by Noah Principal Data Scientist, Dr. Gus Omer. This is the first of a series of blogs behind the science of shooting. Stay tuned for more on depth and left and right deviation coming in the following weeks.

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Top Shooting Teams of the NBA's Returning 22: Part II

Top Shooting Teams of the NBA's Returning 22: Part IILast week we shared the first half of the ten best shooting teams of those returning to complete the 2020 season. Using solely shooting accuracy based on their pre-shutdown season field goal and...

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Top Shooting Teams of the NBA's Returning 22: Part I

The NBA has finally announced their plan for a return, giving the 22 top teams at the time of suspension a chance to make a 16-team playoff. Fans, organizations and players alike are all not-so patiently waiting to find out who has put in the work...

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NBA Scouting in the New Normal

Any other year, players, agents and NBA scouts (teams) would be right in the thick of events for the upcoming NBA draft. Attending agent-held workouts, team interviews and preparing for the NBA Draft Combine. But this year brings a new challenge....

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How Has Sports Technology Changed Basketball?

The game of basketball has changed drastically since its inception over 125 years ago. Most of these changes revolve around the rules and regulations of the game, but since sports technology has entered the arena, improvements to the game are more...

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Improve Your Shooting With At-Home Drills

The off-season came earlier than we expected in 2020 and unfortunately cut postseason play short. Fortunately, doing what we love - playing basketball and improving our shot - can still be done effectively while practicing social distancing as...

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What is a Shooting Machine?

A shooting machine is usually a piece of equipment installed on or around a hoop to help players get more repetition. Shooting machines like the Gun or Dr. Dish rebound and distribute the ball to the player, allowing for more shots in a quicker...

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Noah User Spotlight: Hope College

The Hope College Men’s and Women’s Basketball programs adopted the Noah Basketball technology last September, prior to their 2019-20 season. Men’s Head Coach Greg Mitchell first heard of Noah years ago at a coaching clinic in Lansing, MI and...

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Do Free Throws Really Win Games?

Free throws are supposed to be the easiest shot in basketball. It’s the highest percentage shot, most teams averaging above 70 percent. It’s an uncontested shot, giving the fouled player a chance to earn the points that were potentially taken from...

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How Data Drives Adds Value to Basketball

There’s no question Noah Basketball’s shot-tracking, data-producing technology improves individual and team shooting statistics. With endorsements made by Tony Bennet, coach of the reigning NCAA Champion, the Virginia Men’s Basketball team, Anthony...

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NCAA Preseason Preview

NBC Sports recently released a top 25 NCAAMB preseason ranking, just for fun. It may be too early to predict much, but practice has officially started so we’re going to break down the top ten teams.

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Best 3-point Shooters in NBA History

This summer, our Noah Basketball team wanted to have some fun by looking at the best and the worst 3-point shooters in NBA history. Up first, the best.

The game of basketball is becoming more and more a game of three-point shooting as consistency...

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200 Million Shots Tracked By Noah Basketball

We’ve hit a milestone — we've now tracked over 200 million shots on our Noah Shooting System! That’s an incredible number! Thank you to every coach, player and mentor who believes in our technology. We know that the drive to be great comes from...

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2019 NBA Finals Recap

The 2019 NBA Finals have come to a close, awarding the Toronto Raptors with their first title in franchise history. Kawhi Leanord is now a two-time Finals MVP, winning his first with the San Antonio Spurs in 2014 and his second Thursday night.

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2019 March Madness: Top NCAA Shooters to Watch

With the 2019 NCAA Tournament soon, we’re giving you a guide of the top shooters to keep on your radar. It’s been said that defense wins games, but stellar offenses, record-breaking shooting percentages and buzzer beaters are constantly challenging...

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NCAA Top Ten Free-Throw Shooters

A free-throw shot is arguably the simplest shot in basketball. It is uncontested, repetitive and typically practiced every single day. Every player forms their own routine at the free-throw line, which not only encourages consistency in shot...

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Team Spotlight: JSerra Catholic High School Lady Lions

JSerra Catholic High School’s Women’s Basketball team competes in the tough Trinity League in San Juan Capistrano, California, and went 21-8 in their 2017-18 season. With a state rank of 72, regardless of classifications, JSerra coaches Mary...

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Is a higher arc really better?

Everyone who works with players on shooting technique has heard, “the higher the arc, the better!” While it is true that having a higher arc on your shot does “make the rim bigger,” it is incorrect to assume that having the highest arc possible is...

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25 Million Celebration

We’ve been tracking every shot taken on Noah. Our initial tracking, paired with years of research, is what led us to concluding the makeup of a perfect shot: 45-degree entry angle, centered and placed 11 inches past the front of the rim.

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The Three Measurements of the Noah Shooting System

The Noah Shooting System tracks shots taken anywhere on the court and collects data about how and where the shot enters the hoop. A sensor positioned 13 feet above the basket captures the position of the ball 30 times per second. In addition to...

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Player Spotlight: Bryce TeKulve (Luxemburg-Casco)

Luxemburg-Casco (Wisconsin) was the first high school in the nation to install the latest Noah Shooting System. Looking back at the Spartans’ 2016-2017 season, the results show how Noah Basketball is helping teams make more shots and win more games....

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Lessons Learned from our Favorite Sports Movies

With every great story, comes a great film. While not every moment can be captured in three hours of entertainment, the lessons at the core of each journey are usually the most memorable. We wanted to share some of the great lessons we learned from...

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The Science Behind the Shot

With the tipoff of the 2016-2017 NBA season roughly one month away, the discussion about technology’s role in the game will continue. As teams focus more on the analytical aspects of winning and losing, some will argue that the emergence of...

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Noah Basketball's Try Before You Buy

"I think one immediate benefit is that we will get kids in the gym when it’s not practice time. I can see many of them utilizing Noah on their own time and that’s always a plus.” - Coach Gordie Risbridger,  

Coach Gordie Risbridger confesses that...

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White Hall High School Utilizes Noah Community

White Hall High School Tracks Shooting Improvements with Noah Community Website

“I started shooting on it, and I realized ‘this is something that can really help basketball. I also realized that I didn’t want any other school in our conference to...

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UVA Coach, Tony Bennett, Endorses Noah Basketball

For more than 20 years, University of Virginia Men’s Basketball Coach Tony Bennett had a burning question. Bennett is the NCAA all-time leader in three-point field goal percentage at 49.7 percent (minimum 200 made). But Bennett was “just” a career...

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Featured Coach: Tony Bennett - University of Virginia

Tony Bennett, University of Virginia Head Men's Basketball Coach, Endorses Noah Basketball

“But it’s impossible to dispute Noah because the proof is there, and the feedback is immediate. That’s when the body starts to self-correct.”

For more than 20...

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Featured Coach: Bobby Luna - Gallatin High School

Tennessee team set to break free throw record

If the Green Wave are at home, the players will meet early before the game in the auxiliary gym. That's where they will take turns with Noah to get their shot just right before the lights go on.

It was...

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Midnight Madness!

Midnight Madness…it is the moment all basketball players and fans have been waiting for since the buzzer sounded at the end of the National Championship game on April 8.

The Madness started on a brisk autumn morning in 1970. University of Maryland...

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Featured Coach: Reid Monson - Waterford High School

State Champ Coach with 5 Regional Titles adopts Noah into Raven's Fundamentals

Reid Monson opened the e-mail from Rick Turk. Another one, he thought, another company trying to sell me something.

Monson has been the head coach of the Waterford High...

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Featured School: Wethersfield High School

"Noah Was Right, I Was Wrong," Says Wethersfield Coach And We Have An Expert III Shooter As Proof

The 100-year-old Blish Building houses the students of Wethersfield School District. Inside the old brick building, 700 students, ranging from pre-K to...

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Featured Coach: Dennis Connor - Muscle Shoals High School

Noah™ Brings out Competitive Spirit in Players

Coach Has “Tried it All” — Uses Noah to Motivate Players

Coach Dennis Connor, head boy's coach for Muscle Shoals High School has never seen anything motivate a team to shoot like his Noah™ system.

“I've...

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Featured Player: Casey Dean - Nocona High School

78% Free Throw Shooting

Noah System at Home is a Competitive Advantage

NOCONA, Texas — Time had expired as Nocona High School senior Casey Dean rubbed his hands together and eagerly waited for the referee to bounce him the basketball. He stood on...

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Featured Coach: Tom Beach - Forest Park High School

Forest Park Gets To The Line And Makes Free Throws; Noah Makes The Difference

It was last spring when Tom Beach attended the Indiana Basketball Coaches Association clinic in Indianapolis. There he spotted John Carter managing a display booth for...

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Featured Player: Audrey Proulx - Pinewood High School

From Sub to 3 Point Specialist

Practice (by itself) was not making perfect...

Audrey Proulx was a freshman on the Pinewood High School varsity basketball team. She was frustrated that she was not reaching her potential, especially as a shooter. Her...

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Featured School: Grosse Pointe South High School

Noah joins the Breakfast Club at Grosse Pointe South High School

He asked his players to participate in the morning workout. They all agreed. At first, there was an adjustment period, when they relied on their minds to drag their bodies until the...

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Featured Player: Kim Cerjan - Doherty High School

Player set to be the best with support from her Dad, her Coach and Noah Colorado Springs: Doherty High School Player Kim Cerjan says: "I love the game more than anything... Noah has definitely improved my accuracy and consistency."

At that moment,...

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Featured Coach: Jeremy Best - Crestview High School

Noah builds confident shooters at Crestview

The Crestview Knights play a deliberate, efficient offensive style of basketball. And because they aren't very big, Crestview isn't afraid to shoot three-pointers—in fact, they rely on it. But Coach Jeremy...

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Noah Basketball Shooting Workouts and Drills

The last few weeks we have been adding new workouts and shooting drills to our website, blog, and even to our Shooting Drills Manual. Today we have added a new workout to our growing list and would love to share it with you. Below is a video and...

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Featured Player: Helena Borland - Pinewood High School

Breaking the Slump

Regaining confidence at the line... when it really counts

Helena Borland was a starting senior post player on the Pinewood High School varsity basketball team. She had a very nice shooting stroke for the short jumper, the free...

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Featured School: Wawasee High School - Syracuse, IN

Wawasee turns up the heat with aggressive 3-PT barrage

At first it appears as a misprint.

Did Wawasee High School sophomore Logan Hatfield really take just five two-point attempts this past season even though he averaged over 14 minutes per game?

...

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Featured Coach: Doc Scheppler - Pinewood School

Four time State Champ, Pinewood 'lives by three,' the dribble drive motion offense and Noah

Teams in the Northern California area know when they play Pinewood School and Coach Doc Scheppler, they are going to face a particular style of basketball...

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Featured Coach: Jim O'Grady - Milton High School

Yellow Jackets double FT shooting percentage in one season; from 32% to better than 60%

The question was mixed in with the ones that usually begin an interview for a Noah Basketball story.

"Please spell your name."

"J-i-m O-'-G-r-a-d-y."

"How many...

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Featured Coach: Keith West - Highland High School

Utah 4A State Championship Team believes free throw shooting wins games. Coach says, "Working with Noah developed confidence"

Overwhelmed with emotion after helping his team win the Utah 4A state championship, Highland High School's Steven Divver...

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Featured Coach: Kyle Johnson - Winamac High School

Winamac High School improves 3-point shooting from 23 percent to 33 percent

"Every practice includes Noah in shooting drills, free throw breaks, and before and after practice."

There's something about Indiana basketball. It's the state that produced...

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Featured Coach: Rob Smith - East Lansing High School

Michigan Coach of the Year and State Champion East Lansing has the entire basketball program shooting on Noah

Another Noah school—another state title.

Lately, it seems there have been many success stories scattered across the country about teams...

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Featured Coach: Chad Prewett - Lee-Scott Academy

Lee-Scott Academy Wins Alabama Independent School Associations Title for Boys and Girls!

Lee-Scott Academy Coach Chad Prewett had just a few moments to enjoy winning the Alabama Independent School Association's (AISA) state girls basketball title in...

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Featured Coach: Brad Crow - Lubbock Christian

Lubbock Christian Eagles Thrive Using Noah - “IF DON MEYER SIGNS OFF ON IT, I’M SOLD”

It was last spring when Brad Crow browsed the different booths and demonstrations at an all-state basketball conference. Suddenly, he stopped when he heard a...

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Featured Coach: Tom Keller - Frankenmuth High School

Michigan: Winning Frankenmuth Coach Tom Keller says: "... Noah helps coaches like me who are not shooting gurus." Frankenmuth holds all-time record of 758-150, 12 regional titles and a 118-36 playoff record

Coach Tom Keller believes the Frankenmuth...

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Noah Basketball Clinics From A Coach's View Point

What IS a Free Noah Basketball Shooting Clinic?

Before I was a distributor for Noah, I asked the same question. Sure I was skeptical. As a coach and athletic director at an Oregon High School, these emails hit my inbox on an daily basis. It's nearly...

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Featured Coach: Todd Turnwald - Ottoville High School

Ottoville High School Improves Shooting with the Noah Instant

"Whether you're a shooting coach or not, the Noah Instant is a must..."

When Ottoville High School announced the coaching vacancy of the boys basketball team more than two years ago, Todd...

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Basketball Clinics In Pennsylvania

Noah Basketball Adds New Rep in Pennsylvania

We would like to properly welcome Paul Petcavage to the Noah Team! Paul is our newest Noah representative and will serve prospects and customers in the Pennsylvania area. Previously, Paul worked as an...

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Noah Basketball Clinics Scheduled in Iowa!

Noah Attends ICBA Coaches Clinic!

We recently attended a coach’s clinic with the Iowa Basketball Coaches Association that had around 800 - 1000 coaches in attendance. The IBCA was extremely hospitable and their Executive Secretary, a gentleman named...

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Featured Player: Ray Allen - Miami Heat

Ray Allen meets Noah for first time

By Tom Haberstroh - ESPN.com

MIAMI -- You could say it was love at first sight.

Following the Heat's practice on Saturday, Heat assistant coach Keith Askins introduced Ray Allen to a talking black box on the wall...

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Featured Player: Karley Marty - Duke Club Basketball

97% Free Throw Shooting

Noah System at Home is a Competitive Advantage

Karley Marty, sophomore at Duke University, was starting shooting guard for the Duke Traveling Club Team. Because Karley had a Noah system at her home while in high school, she...

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Noah's Week With The Dallas Mavericks!

Free Throw Shooting Master

I enjoyed spending a day last week with Dallas Mavericks Free Throw Shooting Coach Gary Boren. I have known Gary for many years and have always admired the job he has done with the Mavericks. Surprisingly, he is the only...

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Featured Coach: Jody Craig - Foothill College Owls

In-season Noah Practice is Key

Time to purchase a second Noah system.

Jody Craig is Head Women's Basketball Coach at Foothill College, the premier Community College program in Northern California with eleven conference titles in the past 15 years...

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Noah Basketball Makes Headlines!

Noah Basketball Appears in Huntsville Times!

A few weeks ago Mike Marshall from The Huntsville Times came to Noah and asked us if we would do an interview for an article he was working on for the Business Section of the paper. We agreed promptly....

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Featured Coach: Paul Culpo - Castleton St. College

2012 NCAA Division III North Atlantic Conference Champions Improve Shooting with Noah Basketball

Castleton State College Men’s Basketball

Castleton State College men's basketball Coach Paul Culpo openly admits he had it all wrong in nearly 20 years...

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Featured Player: Kim Cerjan - St. Olaf College

Kim Cerjan Qualifies and Competes in the 3-Point Championships at the NCAA Men's Final Four

It can be argued with a fair amount of certainty that Kim Cerjan's amazing high school basketball career and consequent charmed life started the day she...

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Featured Individual: Rick Turk

Noah's Texas distributor, Rick Turk, is thankful for dream job

It's a Tuesday, and Rick Turk is on the road to a small high school in West Texas. He wears a golf shirt and wind pants as his Volkswagen Rabbit cuts a line through the dry landscape,...

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Featured Individual: Max Hooper

53% 3-point Shooting: Noah Training Key to Accelerating Improvement

Max Hooper was a solid performer as a freshman at Valley Christian, but he was determined to be an impact player the following year. During the off-season, Max followed a...

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Featured Individual: Matt Hancock

Maine Sports Hall of Famer, Matt Hancock, Stands Behind Noah Basketball

For Matt Hancock there's no other place he'd rather shoot a basketball than in a renovated Maine dairy barn. Inside this beautiful structure is a collegiate-level half court...

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Featured Coach: Gary Boren - Dallas Mavericks

Dallas Mavericks Shooting Coach Gary Boren and Noah Basketball

"I'm a free throw coach, Boren said, and I can now coach free throw shooting better than ever, by using Noah."

Dallas Mavericks Free Throw Shooting Coach Gary Boren has known about Noah...

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Featured Player: Dwyane Wade - Miami Heat

By Tom Haberstroh - ESPN.com

MIAMI -- Dwyane Wade's number is 45 and LeBron James won't let him forget it.

As a friendly reminder, LeBron yells the number at him every time Wade steps to the free throw line.

"45! ... 45! ... 45!"

No, this isn't the...

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Featured Individual: John Carter

ELKMONT, Alabama - In an almost empty gym in northern Limestone County, a 19-year-old man is making jump shot after jump shot.

The machine on the wall keeps blurting out the same number after each shot.

"45...45...45," the computerized voice says.

...

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Featured School: Port Huron Northern High School

Huskies hope to improve shooting with Noah system

By Jim Whymer - The Times Herald

Coaches contend a good offense wins games, but a strong defense leads to championships.

When Mark Dickinson took over the Port Huron Northern varsity girls basketball...

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