---
title: Noah Basketball | Arc Blog | noahlytics data service
description: "noahlytics data service | Noah Basketball's Arc Blog: featured stories, basketball tips, and improved shooting."
---

# Updates from the hoop and beyond

Check out the latest content from Noah Basketball.

# Posts about noahlytics data service

## [Now Used by 26 of 30 NBA Teams](https://www.noahbasketball.com/blog/26-of-30-nba-teams)

[Noah Basketball](https://www.noahbasketball.com/) is now used by 26 out of the 30 NBA teams, making Noah Basketball one of the first sports technology companies to reach this level of penetration within the NBA. 

[Read More](https://www.noahbasketball.com/blog/26-of-30-nba-teams)

## [Florida Gulf Coast Using Noah](https://www.noahbasketball.com/blog/flordiagulfcoast)

Florida Gulf Coast University men’s basketball team will begin utilizing the Noah Shooting System as part of its comprehensive analytics program.

[Read More](https://www.noahbasketball.com/blog/flordiagulfcoast)

## [Verizon, Phoenix Suns + Noah Basketball](https://www.noahbasketball.com/blog/verizon-phoenix-suns-noah-basketball)

Noah Basketball is excited to partner with the Phoenix Suns and Verizon for the Sun’s new state-of-the-art practice facility. The Sun’s and Verizon have prioritized bringing on key partners and sports technology systems into the new facility in an...

[Read More](https://www.noahbasketball.com/blog/verizon-phoenix-suns-noah-basketball)

## [The Science of Shooting: Arc](https://www.noahbasketball.com/blog/the-science-of-shooting-arc)

*This blog was written by Noah Principal Data Scientist, Dr. Gus Omer. This is the first of a series of blogs behind the science of shooting. Stay tuned for more on depth and left and right deviation coming in the following weeks.*

[Read More](https://www.noahbasketball.com/blog/the-science-of-shooting-arc)

## [How Has Sports Technology Changed Basketball?](https://www.noahbasketball.com/blog/how-has-sports-technology-changed-basketball)

The game of basketball has changed drastically since its inception over 125 years ago. Most of these changes revolve around the rules and regulations of the game, but since sports technology has entered the arena, improvements to the game are more...

[Read More](https://www.noahbasketball.com/blog/how-has-sports-technology-changed-basketball)

## [What is a Shooting Machine?](https://www.noahbasketball.com/blog/what-is-a-shooting-machine)

A shooting machine is usually a piece of equipment installed on or around a hoop to help players get more repetition. Shooting machines like the Gun or Dr. Dish rebound and distribute the ball to the player, allowing for more shots in a quicker...

[Read More](https://www.noahbasketball.com/blog/what-is-a-shooting-machine)

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